If you’ve ever worked in a medical practice, you’ve likely asked yourself why patients might be leaving your practice in favor of a competitor or if there was some way to improve the quality of the services that you can provide to your patients. Knowing the reasons for patients leaving your practice not only allows you to pinpoint problem areas in your practice but also formulate effective solutions to attack these weak points. Here are some of the reasons that patients might leave your medical practice.
You Play Favorites
When you’re a medical practice owner or doctor, something that’s difficult to do is properly assess each patient’s value. You don’t want to offer huge discounts to new patients who will leave once they’ve redeemed them, but you want to reward patients who have been loyal to you for many years.
You can solve this problem by not playing favorites. Instead, treat every patient equally, no matter what. It’s better to focus on the patients themselves rather than offer rewards in the hopes that they’ll stay with you.
Your Medical Practice Is Inconvenient
In a digital age, offering products and services to your patients won’t suffice on its own. You also have to be sure you make everything as convenient and comfortable as you can for the patient. As an example, scheduling appointments can be made with merely the click of a button. You have to be able to compete with that level of convenience. Typically, you’ll retain more patients if you can seamlessly meld virtual and physical aspects of customer service together.
Patients Have to Wait Too Long
While we are in a digital era, it doesn’t mean you can ignore the foundational aspects of a medical practice. For any healthcare facility, you probably have some sort of front office, and depending on how efficient your front office is, the wait time for your patients can vary.
You don’t want patients to be waiting too long, and it only takes a small queue to dissuade patients from staying with your medical practice. Time management is not meant to be undervalued, especially when providing services to your patients, so make sure your front office is efficient, so your patients don’t get tired of waiting for services.
No Innovation in Your Medical Practice
While patients will expect certain services, there are distinctions between being consistent versus non-innovative. You can’t always stick to the same services over and over, so you should look for ways to adapt your services to your patients’ specific needs. It takes maintenance and plenty of monitoring to become truly innovative, but when done right, you show patients that you’ll go the extra mile for them.
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